Second time founder, building some.place: An immersive commerce platform connecting brands & fans like never before.

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Previously, Founder of Mon Purse; the first direct to consumer, on-demand, 3D WebGL, accessories brand to scale mass customization. 

 

Born digitally-native in late 2014, award winning Mon Purse experienced high early growth and generated over $20 million in revenue. Featured in Fast Company, Forbes, Vogue US and Financial Times. 

 

Exited Mon Purse in early 2018, and shortly thereafter advised a boutique investment bank, global early-stage VC firm, as well as a middle market private equity firm, ahead of co-founding some.place, in 2020.

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Lana graduated with a Bachelor of Business from the University of Technology, Sydney and has spoken at global events such as: Women's Wear Daily (WWD) London and Tokyo, ShopTalk, Shopify+ conferences, as well as other global technology, retail and media events. 

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Nominated for the Ernst and Young Entrepreneur of the Year, 2018 and retail top 50 in Australia.

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Lana is based between Australia & the United States.